watch-756487_640Apple Watch users have waited for this moment. The question people have been asking has now been answered. After many months of silence, Google finally shows its support of Apple’s smartwatch, starting with its News and Weather app.

Despite the uproar of Apple Watches released last month, people felt the silence. It was hard to miss when something as big as Google was absent in one of Apple’s latest biggest marvels. “Can’t Google afford being part of the Apple Watch conversation?” was the common speculation.

But alas, by launching its News and Weather app, Google proves, again, that it can afford anything.

Although users were hoping for more substantial apps, like Gmail, Search, Maps, Google+ and Calendar, others choose to look at the silver lining – that Google is finally opening its doors to Apple smartwatches.

Well at least it’s a start.

Breaking the Google-Apple Feud

It’s a little known fact that Apple Watch’s success in sales last month did not bode so well for the Google app ecosystem, which stretches across super brands like Samsung, LG and Motorola. In 2014, Google-powered smartwatches sold 720,000 units.

Apple Watches, on the other hand, sold 957,000 units – on the first day. Perhaps the feud between these two giants is imaginary, but it’s highly possible, given the numbers and given Google’s fondness of Android, Apple’s ultimate competition, that it actually rings truer than people think.

In contrast, says a tech analyst, the bulk of Google’s revenue comes from software sales, not hardware sales. As much as people want to believe Apple is Google’s number one rival, the success of one doesn’t totally damage the other.

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And with Google’s News and Weather app finally appearing in Apple Watches, people are more and more convinced that a business friendship is in the horizon.

Google brings news to your wrist

Apple Watch users were dying to have Google on their wrists. And now that they have it, are they satisfied? A good word to describe user reaction would be “underwhelmed.”

Basically, the app interface shows the latest headlines, along with time stamps and source tags, which are drawn from roughly 65,000 news sources. Nothing actually happens when someone clicks on the headlines, no enlarged news articles of rich and valuable content.

What it does is simply give users real-time updates in two sentences or less. Substance sacrificed for simplicity? Google can definitely do better.

A little consolation again for Google and Apple fans is that the app launch marks the start of a promising friendship. If this continues, everyone can look forward to more integrated projects in the future.